For clinics that are busy but not making enough from each patient. We aim your marketing at patients ready for the treatments that make the money, earn their trust before they walk in, and make sure they book.
Based in the UK, working with clinics at home and abroad.
Plenty of cosmetic clinics are busy and still not making enough from each patient. The treatments that make the money are the ones people think hardest about, and they won't book until they trust the clinic.
Most clinics struggle to earn that trust before anyone walks in. Their marketing shows the treatments, but it doesn't show why this clinic, why it's better than the others, or why it's right for this patient. So people keep looking, pick the cheaper option, or never book at all.
When nothing sets the clinic apart, price is the only thing left to compare.
People look, like what they see, and leave without choosing.
Patients arrive still unsure, and the doubt wins.
The right patient waits too long for a reply and books elsewhere.
The rebooking that should follow never gets asked for.
It adds up quickly. For example, if ten consultations a month for a £3,000 treatment don't go ahead, that's £30,000 a month in patients the clinic already paid to attract.
Agencies are usually judged on cost per lead, so they chase the cheapest leads they can find. The cheapest leads come from offers and bargain-hunters.
The ad, the page and the follow-up are built separately, if the follow-up exists at all. None of them earns the trust, or shows why this clinic over the one down the road.
So the convincing is left to the consultation, and the practitioner ends up selling to someone who walked in unsure.
You'd never treat a patient without a consultation first. Most clinic marketing sends patients into it unprepared.
Paid ads, funnels and lead magnets built around your high-value treatments, plus a strategy for your organic content. Bargain-hunters rule themselves out from the first line.
Treatment pages that earn trust before they walk in, and follow-up automations that keep the conversation going until they book. By the time they book, they've already chosen you.
We manage your email list, automate rebooking when a treatment is due, and design membership and plan offers that make staying the easy choice.
Clicks, likes and cost per lead look good on a report, but they don't pay your staff. Our focus is the revenue and profit your marketing brings in. What to expect, in order:
We aim for a better mix of enquiries, with more for the treatment we're targeting and fewer bargain-hunters.
More consultations going ahead, and more revenue per patient.
Rebookings and referrals.
Cosmetic clinics are held to strict advertising rules, and a ruling against you costs more than any campaign earns. So we:
An owner-run service business had plenty of enquiries and not enough of the right bookings. We built a page that set out the price and what was included before anyone enquired, and raised the prices to match the work.
Cheapest package: £600 → £2,100
Enquiries more than quadrupled after the price rise, and she's booking more on her new prices than she ever did on the old ones.
No ad spend: organic traffic only
"I didn't even realise my system was that broken until they fixed it and it was like a blockage cleared. Without doing any extra work to promote myself, the enquiries started flooding in. Changing the website funnel has over quadrupled my enquiry rate and has not only led to more bookings but higher-quality clients."Caitlin
A 30-minute call with Jack. We follow one of your high-value treatments from the ad to the booking, and show you where the right patients drop off.
A short written summary of what we found, whether we work together or not.
No hard sell, no contract on the call, and no chasing afterwards if it's not for you.
Rather talk first? Email me directly at jack@zenythacquisition.com
Yes, completely. It's thirty minutes, and you'll leave with a written summary of what we found, whether we work together or not. If there's nothing worth fixing, I'll tell you that too. It does happen, and I'd rather say so than invent a problem.
No. Most agencies are paid on how many enquiries they bring in, which is how clinics end up with inboxes full of people asking for the cheapest price. We're measured on what happens after that: which patients book, go ahead and come back. We don't chase vanity metrics like clicks and likes. Our focus is your revenue and profit, and if your enquiries go up and your revenue doesn't, we haven't done our job.
Often more so. A full diary isn't always a good one. If a lot of it is low-value appointments, you're working flat out for less than you should be. We look at swapping some of that for the high-value treatments you'd rather be doing, so the same hours earn more.
No. We work with one clinic per area. We can't win patients for you while doing the same for the clinic down the road, so we don't try. We agree the exact area with you before we start.
Three months, then month to month with 30 days' notice. Three months is roughly how long it takes for better enquiries to turn into treatments and revenue you can see, so anything shorter isn't fair on either of us. After that, you stay because it's working, not because a contract says so.
It depends on the treatment, the size of the clinic and how much we're building. A single clinic starting with one treatment looks very different from a group rolling out across several sites. We'll give you a clear figure on the call, based on what we find, not a menu of packages.
You do, directly to Meta or Google. Our fee is separate, so you always see exactly what's being spent and none of it is marked up. If you're not running ads yet, that's fine. We'll look at where your patients come from now, and whether ads are even the right place to start.
In the UK, and most of the clinics we speak to are here too. We also work with clinics abroad. Everything runs over video calls, so distance doesn't change how we work.
Book a free Treatment Path Audit. Thirty minutes, and you'll leave knowing where your patients are slipping away.
Book your free auditRather talk first? Email me directly at jack@zenythacquisition.com